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Hello, I’m Lukas.

I’m a student exploring design, development, and marketing.

Lukas-Murdock-Portrait
Welcome to my corner of the net. I hope you find as much value in it as others have.

Listen, I have no idea how you got here. But, now that you’re here, I want to help you do work that matters for people who care.

Here’s why: I thought it was impossible to find businesses that insist on a viable long-term path forward. They all seem content with making average things for average people, all while wanting to charge more than commodity prices!

But then I realized marketers are the ones who offer people opportunities to solve their problems and move forward. And they do this by helping solve the problem of who’s it for.

And as a result, I create new solutions with old emotions to help businesses make change happen through feelings, status, and connection.

So, however you got here, you already have the most valuable thing you could ever have. The desire to learn.

Now, I’ll let you in on a little secret…

Your desire to learn is the foundation of your success.

How? Because the people you’ll want to connect with care much more about your potential than what you already know. And your potential is limited by your desire to learn.

Your ability to speak and write about your learnings largely determine your success in life.

Think about it.

When it comes to the people you respect the most, you respect them because of what they taught you.

Now, it’s up to us to connect, lead, and make assertions about where we’re going and engage with the culture until we get there.

I’m here to tell stories, make connections, and create experiences. I solve problems using my foundations as a designer, developer, and marketer.

So before you continue scrolling onto the next site, I’d like you to take a little time and think about what matters to you. What you believe in. And what you might teach us.

Then email me, tweet at me, message me on LinkedIn, do whatever you need to do to let me know what you’re working on.

Go on, we’ll wait for you.


Popular Writings

2020 Presidential font comparison

Making a book list

Timeline of inventions

About

How I built this site and what runs it.

I’ve been building websites and coding since 2007, designing identities since 2017, and marketing professionally since 2018. Yes, you can call me young. I won’t be offended. I was born and raised by the web. I’m passionate about crafting better experiences and finding ways to make tasks more efficient.

I balance school, running, work, and taking time to enhance my skills and always seek efficient and cohesive ways to make everything flow together. I enjoy finding points of purposeful function behind ideas and iterating hundreds of times until refined into their core function. I don’t see design as a way to create anything you want. Instead, I see it as a way to create less, but better.

Born in 2000 in Ohio - where I still live now living in Florida, I create new solutions with old emotions—focusing my energy on making change happen through feelings, status, and connection. I do work that matters for people who care.

“as little design as possible.”

Things I’ve Learned

Things I Learned in 2020

Things I Don’t Know