2020 Presidential Candidate Donate Form Comparison

Planted 02020-01-11

In a race over donations from a nation how do the players compare?

In my research for 2020 Presidential Candidate Website Comparison I realized that each party had their own fundraising tool called WinRed and ActBlue. These tools allow donors to save their information to give again with a single-click automatic payment. Each party has their own Amazon Buy now with 1-click button. Except instead of going back to Amazon products time and time again, the idea is you repeatedly support party-line members. And just like Amazon 1-click buttons, Candidates (their campaign teams) will A/B test every contribution form to maximize conversion rates.

Tool Google Index

1. ActBlue: About 107,000 results
2. WinRed: About 1,200 results

Candidate Google Index

This search was done using respective party tools (ActBlue/WinRed) sites and Candidate last names to account for some variability in naming.

1. About 4,240 results: Warren
2. About 617 results: Booker
3. About 390 results: Trump
4. About 359 results: Biden
5. About 213 results: Yang
6. About 45 results: Buttigieg
7. About 29 results: Klobuchar

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